Social media marketing (SMM) uses social media platforms to connect with customers. It helps to increase your brand awareness and drive website traffic which results in higher sales. Regardless of what industry you are expertise in, your customers are definitely active on social media in their mundane life. They are online to know what you have to offer, you just need to give them what they want. The core components of social media marketing are Better Strategy, Planning and Publishing, Listening and Engagement, Analytics, Advertising. Well planned & regular content updates/ads with constant engagement with the viewers are the keys to SMM.
